The Viral ‘Glazed Donut’ Wasn’t Just a Trend: Hailey Bieber Made it and Turned it into a Culture
Caitlin One thing about Hailey Bieber is she is most definitely not another celebrity cashing out in the beauty…
celebrities
Taylor Swift Isn’t the Marketing Genius Everyone Says She Is
Nicole Taylor Swift’s teaser for her new album the showgirl is sending the world into a frenzy with ABC…
The authenticity of Taylor Swift is a masterclass in corporate branding, not relatability.
mehdi saleem virji We are not just fans or followers, we are all consumers and the biggest value exchange here is…
The Blame Game: Sydney Sweeney and Brooke Shields
Pia Connell Sydney Sweeney's controversial new ad has sent shock waves across the internet, but is she really the only…
Great Jeans or Great Genes? Sydney Sweeney’s Ad Was Never Just About Denim
Jelena S Sydney Sweeney’s ‘Great Jeans’ Advertisement. Image: Women’s Wear Daily When American Eagle dropped its new campaign featuring Sydney…
Freakin’ Lazy: Hollywood’s Obsession with Sequels
Kath Smart Last week Disney “blessed” us with a sequel to the early 2000s Freaky Friday. They reunited nineties child…
Hailey Bieber gives up her baby – Rhode.
Charlize Rebelo “That’s my baby, she’s iconic, iPhone case, lip gloss on it.” Now, that my friend, is a line…
Great Genes, Great Jeans, Great Overreaction
sascha We have reached a point where an American Eagle denim ad starring Sydney Sweeney is being called Nazi…
When Modern Feminism Is About Having “Great Jeans”
Emily American Eagle, is this really what we are calling feminism in 2025? Sydney Sweeney once again placed front…
You Don’t Know Them: The Parasocail Relationship of Celebrity Intimacy
Amelia Nixon Do you feel like your favorite celebrity is your best friend? You might know everything about them from…